The Bachelor of Arts in Business Communication (BA) is an interdisciplinary program that will develop your knowledge of media, cultural studies and business alongside theoretical and practical skills. If there is a good network of communication (formal and informal), the organisation can be managed efficiently and effectively. It avoids impractical, imaginary, unnecessary or repetitive information to eliminate waste of time. Since communication is such a commonly used management skill and ability, it is often cited as being the skill most responsible for a manager’s (or leaders) success. Perhaps you are a confident communicator but suspect there may be more to the art of conversation that … The flow of communication being downward it is also called ‘Downward Communication’. What is Business communication -business communication is a specialized branch of general communication that is specifically concerned with business activities. This universal truth implies that people must have companion. Posted in International Trade. To persuade means to make other people decide to do something, especially by repeatedly asking them or telling them the reasons why they should do it; in other words, influencing other people to believe or to do what one wants. 4 Importance of Listening Skills in Business Communication. The message can be an order, suggestion, opinion, feelings, attitude or views. Nothing is more important to the success of a project than effective communication. The feedback evaluates the effectiveness of the message. Communication is a process by which meanings are exchanged among people through the use of words. Communication helps to bridge the gap of knowledge through instruction, advice, etc. The situation in which a conversation occurs provides a lot of meaning and understanding for the participants in some cultures. Understanding of the common problems unites them for showing a better record of their performance. When the receiver acknowledges the message of the sender and responds back to him/her, feedback takes place. The smooth and efficient functioning of an enterprise entirely depends upon the effectiveness of the system of communication. The situation in which a conversation occurs provides a lot of meaning and understanding for the participants in some cultures. of a business enterprise may be termed as ‘Business Communication’. Art may be characterized in terms of mimesis (its representation of reality), expression, communication of emotion, or other qualities. That is why, Chester I. Bernard remarks, “the first executive function is to develop and maintain a system of communication”. So, the selection of right course and right person for communication is essential for its effectiveness. Communication creates favourable work environment, motivates the workers to work hard and, thus, management activities become easier. The most common medium of communication is language. It implies that there must be a receiver if communication is to occur. It consists of the exchange of thoughts and then, interpreting the meaning. remain almost … This unity of action is the result of team work which, in turn, depends, to a great extent, upon clear understanding of the organisational goals, the mode of their achievement and situation of the work. For example it can be a letter, a speech, an email or text. This site introduces the basic concepts and aspects of Business Communication all information. If the receiver understands the message in the same sense as the sender intends, the objective of communication is presumed to be fulfilled. It is usually conveyed through oral or written orders, reports, manuals, etc. | Meaning of Business Communication, Features of Business Communication Characteristic, What is Communication? In today’s competitive jobs market, communication skills in the business world are highly sought after, with recruiters looking for candidates who can communicate information, negotiate and confidently deal with customers. Selection of channel depends upon the nature of the message, necessity, urgency and situational conditions. Find out later how I coached them to communicate across this difficult terrain. The upper level employees can understand the pulse of the lower level employees through such communication. The process of business communication has certain other characteristics. More simply, communication is said to be "the creation and exchange of meaning ." In a world in which news - positive & negative - can be leaked worldwide in a matter of minutes, a top-notch PR staff can minimize the damage and even… “The art of communication”—I like that phrase. Sound communication system is an essential requirement of good labour-management relations. Proper communication system enables the subordinates to bring to the notice of the managers their viewpoints, grievances and troubles. B. the receiver of message or audience can be brought to contact easily. Business communication is a process of transmitting information and thoughts between various parts of an organization and also to people outside the organization such as … It means that a particular communication should deal with a single subject at a time. According to G. R. Terry: “Communication serves as the lubricant fostering the smooth operation of the management process.”. On the other hand, it is also necessary to give warning to the employees who tend to be in disciplined, non-accountable and unproductive or create disturbance. Sound communication is the result of competent management, not the cause of it. Communication creates motivation. Meaning, “The exchange of ideas, news and views in connection with the business among the related parties is called business communication.”, According to Prof. J. Haste, “Communication occurred between two or more businessmen for organizing and administering business efficiently is called business communication.”. Without feedback communication is incomplete. Noise distorts the message and conveys ideas not intended by the sender resulting in chaos, confusion and complexity. Ineffective communication or communication failure may cause loss of money, time, energy, opportunity and even goodwill of a business. Professionals, Teachers, Students and Kids Trivia Quizzes to test your knowledge on the subject. C) Social Context: Human communication is, to a great extent, influenced by the social context in which it occurs. It involves a systematic and continuous process of telling, listening and understanding.”. Not only the ordinary employees, but the managerial staffs also need to be trained in the process stated above. In the lower level communication there is a possibility of distortion of information through gossip or ‘grapevine’ communication. This mental acceptance is the will- to-do before actually doing it. The message is the subject of the communication. Lack of knowledge or lack of proper direction in time may cause the waste or misuse. Also, they deal with many nationalities. Decoding means understanding or bringing out the meaning of the message. Communication covers many areas and aspects of communication is to manage the employees by means of better performance greater! 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